Archive for July, 2009

Hey by now you all know I really like the stuff Jimmy D Brown puts out.  I am honored he has allowed me to include this guest article on my blog.  I hope you get as much out of it as I did…

Writing ezine articles is one of the best business-building activities you’ll ever invest time in on the Internet. They can be used in dozens of different ways to generate web site traffic, build lists, brand your name, earn affiliate commissions and produce sales of your products and services.

They are, unquestionably, a vital part of any successful Internet marketing campaign.

By now – if you’ve read anything in the member’s area – you know I’m a big believer in writing ezine articles. And you know that I’ve devoted many of the lessons in the member’s area toward teaching you how to write, distribute and market with them.

Yet there still remains a lingering question -

WHAT should I write about in my ezine articles?

I want to share with you some brainstorming ideas that will allow you to easily come up with a couple dozen (or more) hot ideas for your upcoming ezine articles. I’m going to briefly share seven (7) fill-in-the-blank article starters along with a brief explanation to help you get started writing attention-grabbing content.

When you’re ready to write your next ezine article, consider one of these not-yet-overused formulas…

01. What To Do When [Enter Problem Here]. The idea with this article is to offer a solution to an existing problem by matter-of-factly addressing the issue being discussed in the article. “What To Do When You Need To Lose That Last 5 Pounds” points out a problem many dieters face and hints that the article will reveal a method for overcoming this barrier. This article’s pointed style makes it a sure read.

02. Can [Enter Solution Here] Help [Enter Problem Here]? Similar to number one above, this article poses a question while emphasizing both the problem and potential solution. What really works here is to ask a “curiosity-building” question by providing a solution that doesn’t seem to fit with the problem. For example: If you’re trying to re-grow hair on your balding head, could you resist reading, “Can Cheerios Help Thicken Your Hair?” I don’t think so.

03. Should You [Enter Activity Here]? (Take This Quiz). People love quizzes. They especially love to see how they measure up in some area that they are particularly interested in. That combination makes this another ezine article that gets a lot of views. “Should You Quit Your Job And Start An Internet Business? Take This Quiz!” is going to attract every dissatisfied, looking-for-greener-pastures, internet marketing wannabe on the block.

04. 7 “Must Ask Questions” for [Enter Activity Here]. This is a perfect article for the entry-level beginner in any particular field. “7 ‘Must-Ask’ Questions for First-Time Homeschoolers’ When Choosing Curriculum” is just about a guaranteed read for all new homeschooling moms and dads who don’t want to blow it for their kids. (Note: The “number” of must-ask questions can be whatever you choose.)

05. 3 [Enter Topical Adjective Here] Lessons from [Enter Pop Culture Reference]. By using references to popular culture events, characters, television shows, news stories and trends, you’ll be able to get some cheap mileage from existing “hot buttons” of the general public. I recentl wrote an article entitled, “3 Word-Of-Mouth Marketing Lessons From the Academy Awards” that garnered a lot of interest. Guess when I released it? Yep, a week before the big awards show.

06. Mastering [Enter Topic Here]: How to [Enter Tutorial Statement Here] Part 1. This is a superb article idea for a series of related tutorials. The word “master” is a bit overused at times in marketing circles, but it means to “become an expert” at something or to “achieve dominance” over something. Who wouldn’t want to “master” their activity of interest? That’s why “Mastering Weight Loss: How To Shed 12-15 Pounds in 30 Days, Part 1″ and other articles in its mold make for much-read content.

07. What Kind of [Enter Desirable Object Here] Is Best For YOU? We all want what’s “best” for us, don’t we? “What Kind Of Internet Business Is Best For You?” indicates there is something revealed in the article that will allow me to determine which of the options available to me is best suited for me. This is a really solid article to point others towards additional resources (such as special reports, mini-courses, etc.) where they can get specific information about which of the “options” mentioned in the article is most interesting and compatible with them.

So, there you have some great ideas to get you started on your next ezine article.

You know you’re going to write ezine articles, so would you like to get a LOT of completely free traffic with them? Check out “How To Get Free Traffic With Ezine Articles” by clicking here. You’ll learn a powerful (but easy) way to get a lot of visitors to your website by using your ezine articles in a special way … all at no cost to you.

So what do ya think, did you get anything out of this article?  Did you get the free report?

As an affiliate marketer you can have the best product on the internet. You can have the most interesting website in cyberspace. But without traffic to your site, you will never make money online. Article marketing is one of the most powerful methods you can use to attract a massive number of visitors to your website.

Your article must be clearly written and informational. It should provide value and be written strongly enough to build credibility. You want your article to be an easy read so it engages your customer and gives them reason to want more.

The basic principle of online article marketing is to keep the attention of your reader.  Do this by offering some form of value. One way to do this would be to write an article explaining how to write effective article titles for search engine optimization. To be valuable the article would explain the concept and give several examples, so the reader could take something away from the article.

Once you have built your credibility you can weave in some kind of reference to your products or services. If you are submitting this article to article directories you would work the reference into your resource box.

Once you have written your article, it is time to incorporate on page search engine optimization. You should use keywords in your article title, in the paragraphs of your article body and in the anchor text link in your resource box. Your title should include seven main words most of the time. Keywords should at least be in the body of the article once, preferably scattered amongst the paragraphs. A key to remember is to keep the article reader friendly while trying to optimize it for search engines.

This article is one part of how to generate traffic with article marketing.

Are you looking to attract additional visitors to your website?  One of the most powerful ways to do this is through article marketing.  Article marketing will allow you to generate a significant traffic increase to your affiliate marketing website.  This form of internet marketing can help you effectively attract a steady stream of potential customers and other visitors to your website.

The first step in the process of article marketing is to develop a clearly written informational article.  It should provide some value, and should be written strongly enough that it helps to build credibility.   A clearly written article  makes sure your readers won’t just skim it.  By providing an easy read, you will be able to engage your potential customers, giving reason to want more.

To keep the attention of your reader, your article needs to offer some form of value.  This is the basic principle behind online article marketing.  One example of this concept could be to write an SEO-themed article about how to write effective titles for search engine optimization.  A valuable article on this subject would explain the concept and provide numerous examples, giving readers something to take away.

The result of a clearly written article providing value is credibility.  Credibility is absolutely vital if you are looking to drive a lot of traffic to your website or to your affiliate products.  Some of the best ways to build credibility through your article marketing is to inject your experience into your articles, provide references to findings from professional studies, offer facts, provide industry expertise, quotes and so on.

When a compelling article has been written, you can weave in some kind of reference to your products or services. It is important that you take this step in a modest way if you want your article marketing efforts to be taken seriously. You should not incorporate a hard sell, this doesn’t work.  Don’t tell people what to do, what to use, or force them to take your opinions.  Just write a clearly written, informative article, provide some value to your reader, and then use your newfound credibility as a way to generate traffic to your website.

Now that you have your article, you can implement on page optimization such as using your keywords in your article title. Your title should be 7 main words most of the time. Your keyword should also be used in most of your paragraphs, though not all are necessary.

Next time we will learn good ways to select appropriate keywords.